Our mission is to add vitality to life. We meet everyday needs
for nutrition, hygiene and personal care with brands that
help people feel good, look good and get more out of life.
Our new
logo, brings together 25 different icons that represent Unilever
and our brands, our passion for vitality, along with the benefits
we bring to the communities where we operate. For example,
one of the icons represented is the sun - the ultimate symbol
of vitality and radiance. But it's also our primary natural
resource and it can easily represent a number of our brands
such as Surf Excel and Pond's, which all use radiance to communicate
their benefits. Other icons in the new logo include the heart,
a symbol of love, care and health; or the hand, which conveys
sensitivity, care and need, and represents both skin and touch.
As we
move from being known as Lever Brothers Bangladesh limited
to Unilever Bangladesh, we harmonize our corporate identity
with global Unilever and strengthen our continuing commitment
to Bangladesh.